
KeepTrak was Keefe Group’s proprietary commissary management and banking software platform. As new features and applications were added over the years, the branding became muddied. The client created a new identity called KeepTrak Fusion and asked our team to handle the rebranding. For this concept, I used the colors, typography and logo mark to unify the different products. The clients loved the concept but never moved past the design phase.
ClientKeefe GroupServicesArt Direction, Graphic Design, Production